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Projects Visual Identity & Packaging May 2022

Dr Barkers

Project Outline

For this GCSE brief I created a complete brand system for Dr Barker’s — from concept and artist research to packaging, 3D mockups and a short product animation. I developed a simple, recognisable logo, designed infographics and a subscription box sleeve, produced reusable packaging (biscuit tub and bag), and modelled realistic mockups using Blender and photogrammetry for the kibble bag.

My process combined primary photography, flat illustrative artwork inspired by George Tonks, and iterative testing in Affinity Designer to balance legibility, sustainability, and playful shelf appeal. The final suite demonstrates strengths in brand thinking, packaging design, 3D visualization, and translating static identity into motion for social media.

Mascot

Final Mascot Illustration

Packaging Renders

Final Box Mockup

More Info

Date

12 May 2022

Client

GCSE Exam Brief

Visual Development

touchpoints

Branding / Packaging / Product Photography / Merch

disciplines

Visual Identity / Print Design / Packaging / Illustration

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